We have come a long way, Baby! 50
Million Netflix Subscribers watch the Katie Taylor vs. Amanda
Serrano fight!
by Sue TL Fox
November 27, 2024
(NOV 27) Who would have thought that the Katie Taylor vs. Amanda Serrano
fight would have 50 Million viewers watching a female fight on
Netflix---no less. The live-streamed boxing card headlined Jake
Paul vs. Mike Tyson, which gave this opportunity for Katie
Taylor and Amanda Serrano to show what women’s boxing was all
about.
What some of you may not know is that WBAN has been covering
women’s boxing at boxing events since the late 1990's, with some of
the shows being all-female cards. I have traveled to different
parts of the United States to cover these all-female cards and
other cards that may have one female bout on the card. With the
all-female boxing cards, I witnessed many empty seats in the
venue, and it was disappointing to see the lack of support that
these fighters were receiving.
Over the years, I have also witnessed the lack of opportunities
for women boxers in the sport. They faced challenges such as
finding opponents for matches, earning very low purses, seeing
some that were trying to sell tickets to the very event they
were featured in, and so many other issues.
So with that said....you can only imagine, seeing this happen on
November 15th!
As the co-main Taylor-Serrano fight began to be live-streamed,
just prior to the Paul-Tyson in the main event---my phone was
literally going off the charts with contact from friends,
relatives, boxing folks and
more.
Even getting contacted by people I
had not spoken to in years!
Taylor won by a 10-round
unanimous decision----but not without the over surmounting boos
from the audience, and many immediately hitting the internet
about Serrano being robbed.
Netflix wrote the following....“Netflix and Most Valuable
Promotions’ Jake Paul vs. Mike Tyson Mega-Event Makes History
With Over 108 Million Live Global Viewers. Most-Streamed Global
Sporting Event Ever With a Record 65 Million Live Concurrent
Streams. Katie Taylor and Amanda Serrano Fight Is the
Most-Watched Professional Women’s Sports Event in US History.”
Netflix continued with....“It was a record-breaking night for Netflix; The Jake Paul vs. Mike Tyson fight was the
most-streamed sporting event ever, peaking at 65 million
concurrent streams, with 38 million concurrent streams in the
US. According to TVision, 56% of all US TV viewing between 12 am
and 1 am EST was for the Paul vs Tyson fight; The Paul-Tyson
fight garnered an estimated average minute audience1 (AMA) of
108 million live viewers globally from opening to closing bell
and continued to drive viewing into the weekend with an
estimated AMA of 125 million (Live+1); The Taylor-Serrano fight
averaged an estimated 74 million live viewers globally and
became the most-watched professional women’s sports event in US
history with 47 million AMA in the US; The mega-event was the #1
title on Netflix for the week, with 46.6 million views (total
hours viewed/runtime) through Sunday night; and The event was #1
in 78 countries including Argentina, Australia, Brazil, Canada,
Germany, India, Italy, Mexico, South Africa, the UK and the US,
and in the Top 10 in 91 countries tracked for the week of
November 11-17.”
more on Netflix
It was truly amazing to see women’s boxing make this
“History-Making” event that may have opened the door for other
female boxers in the sport. This was definitely one of the
best fights on the card this night---and definitely one of the
best that has taken place in 2024!
