(NOV 17) Katie Taylor’s
masterful Undisputed Lightweight World Title defence against
Miriam Gutierrez at The SSE Arena, Wembley drew more than two
million views across the United Kingdom and Ireland.
Sky Sports made the historic
World Title triple-header, featuring Terri Harper and Rachel
Ball, available to all, customers and non-subscribers alike, via
multiple digital platforms including their YouTube channel,
Facebook page and website.
The fight generated more than 1.5 million views on Facebook,
550k on Sky Sports’ YouTube live stream and across Sky Sports’
website and apps there were 227k views, with over 600k viewers
on Sky Sports’ TV platform, making it a bumper night for new
audiences.
As part of Sky Sports’ commitment to women’s sport – first
announced back in March – the move came with the aim of ensuring
elite women’s sport is more widely available to the public
through both increasing its existing coverage and by
strengthening its digital output.
Irish star Taylor looked phenomenal as she completely outclassed
her WBA mandatory challenger in the evening’s main event,
dropping the tough Spaniard in the fourth round on route to a
unanimous decision that improved her unbeaten record to 17-0.
Earlier in the night, Denaby’s WBC and IBO Super-Featherweight
ruler Harper stopped Norway’s Katharina Thanderz in nine rounds
to retain her belts and Ball picked up the Interim WBC
Super-Bantamweight World Title by outpointing Argentina’s
Jorgelina Guanini.
Matchroom Sport Managing Director Eddie Hearn said: “What a
night and what a monumental moment on Saturday. This huge
audience got to see a great night of boxing and a performance of
pound-for-pound quality. We have made tremendous strides in
women’s boxing but the job is still only half done. Together
with these great athletes we will continue to push the
boundaries.”
Adam Smith, Sky Sports’ Head of Boxing Development, said:
“We’re thrilled with the fantastic viewing figures, on all
platforms, for a truly momentous evening of women’s title
fights, topped by Katie Taylor’s masterful performance.
“Rachel Ball produced a fantastic win, the launch pad for her to
pursue World Titles, while Terri Harper was composed and
clinical in her defence of the WBC Super-Featherweight belt. It
was then Katie Taylor’s time to produce a punch perfect display.
Simply dazzling.
“Katie is an unbelievable ambassador for the sport and we
decided to stream her historic fight night for free, a sign of
our long-term commitment to women’s sport with Matchroom. We’ve
started something special as we continue to showcase the best
talent in women’s boxing on Sky Sports.”
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www.womenboxingrecords.com
www.wban2012.com
www.wbanmember.com
www.floridaboxing.com
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